Want to Reach More People? Church Marketing University can help!

Check out this note from Pastor Deane:

“We live in rural Midwest in Ohio (population 2000). We were at 120 people with some salvations and some growth as of last Easter. It’s been a year now of using your material, we’re pushing 300! With 26 salvations in the past week! We are literally seeing salvations every week! It’s been awesome! We praise God for what He’s doing. But also, for the equipping and educating you give. As a Senior pastor, it’s priceless! So thank you for all your hard work!”

Check out more stories from some of the 1,000+ CMU churches all over the world. Remember when you Enroll by March 11th, you’ll get your second year FREE!

All of This is Included!

2-year team access to ALL 30+ CMU courses ($3,497 value)
 All 100+ downloadable files ($750 value)
Social Church Conference ($197 value)
Unlimited Questions
✅ The Ultimate Christmas Kit
Facebook Ads Conference for Churches ($119 value)
 Church Audio University ($497)
 Church Hero Live Stream Course ($197)
Church Hero Video Editing Course ($97)
 Social Media Guidelines Course ($40 value)
 Church Generosity Series ($249 value) This alone will increase giving at your church and “pay back” your enrollment many times over.
 Any new course, file, or episode we launch in the next 2 years.
 Private CMU Members Only Facebook Group
 30 Day Money-Back Guarantee

Jump in today and let’s get started at 67% off the $2997. Plus you get your second year FREE.  Smaller churches (under 100 people) can now apply this week for a CMU Scholarship. **The bonus free year is not included in the CMU Scholarship Program.

“This course has the potential to skyrocket your impact. We’ve implemented the EXACT STRATEGY taught in CMU and have seen incredible momentum in our church and community.”

Scott Obremski
Lead Pastor, Summit Park Church

JOIN NOW with our special 67% off pricing through March 11th!

Enroll Now

A Step-by-Step Training to Help Your Church Grow

Developing a church marketing strategy doesn’t have to be hard. That’s why we created Church Marketing University. In this online course, we bring expert strategy and wisdom from years of experience working with megachurches, church plants, and everything in between.

Church Marketing University Online Course

Whether you’re a lead pastor, staff pastor, intern, or volunteer, we’ll show you exactly where to focus (and what to completely ignore) so that you can effortlessly reach more people.

Instead of trying to keep up with the latest trends and then figure out how to translate that to the church context, you’ll have one place to go to discover marketing strategy that’s specifically geared toward churches.

You’ll also have a clear plan for reaching and retaining new people at your church. This will enable you to make an impact in your community and achieve the kind of clarity and satisfaction you’ve always dreamed of for your church.

We remove the mystery behind what it takes to successfully market your church AND in doing so will save you time.

Yes, I want a marketing strategy without being overwhelmed

Reach Your Community in Brand New Ways

Church Marketing University is the premium, online course for church leaders looking to help their church reach more people. It’s proven advice designed to help YOU learn efficiently and confidently.

You can follow along and learn at your own pace so that you can work around those busier ministry seasons.

CMU consists of 30 courses with over 150 training videos. Each specialized video digs deep with ultra-practical tutorials and actionable lessons. We talk about how to do church marketing from A to Z.

We believe churches can lead at a higher level and impact more people if they have the understanding, knowledge, and equipping to do so. And that’s what Church Marketing University will do for you – help you implement marketing strategies that work!


Experience Growth One Tweak At A Time

Each of our modules consists of one big idea you can immediately begin working toward.

We understand that developing and implementing a marketing system takes time, but focusing on the big idea will help you stay on track and experience the kind of church growth and influence you desire.

By joining today, you’ll immediately have access to all 30 courses, done-for-you downloads, the Premium Members Only Facebook Group, and unlimited questions.

We believe it’s important that you execute the foundational strategies first before moving to the more advanced strategies.

In Church Marketing University’s you’ll get full team access to 30+ courses and the following bonuses:

Facebook Ads Conference

Church Audio University

Generosity Boost Series

Live Stream Course

Video Editing Course

Premium Members Group

Unlimited Questions

Full Team Access

Any New Courses

Any New Downloads

30-Day Money Back Guarantee

Foundations Conference

One Year Access

Open Enrollment Discount

Downloadable Artwork Templates

Why CMU?

  • Your entire team can access the materials. This is crucial for churches who want to recruit, train, and empower teams.
  • The content is video based and can be accessed on demand.
  • We teach you how to build a system that will work for you for years to come.
  • We’ve done 80% of the hard work for you. Each course is loaded with done-for-you materials!
  • You’re supported with an ongoing community.
  • You can ask our experts unlimited questions. Compare that to a conference.
  • All presenters are fellow church leaders in the trenches with you.
  • We’re constantly updating the courses and adding new ones.
  • We’ll show you how to make the most of your marketing dollars so you’re not wasting money.

Church Marketing University is designed to help your church reach your city in a way that saves you time, builds your team, and grows your budget. The goal is to help your church see more visitors each week and more lives changed than ever before!

Types of Churches

We have over 1,000 churches from all across the world taking part in Church Marketing University. Churches getting the most out of CMU generally fall into one of these three categories:

  1. A church plant that already understands the importance of marketing and wants to start with a powerful marketing system.
  2. A church that has plateaued or even started to decline and realize it is time to change the way they do outreach.
  3. A megachurch who wants to use CMU as professional development for their team.

Money-Back Guarantee

Worried that CMU may not be a perfect fit for your church? You can try it out for 30 days at no risk. We have a 30-day no questions asked money-back guarantee!

Expert Presenters

You’ll here incredible step-by-step strategies from expert presenters. These leaders have been handpicked for their love for churches and their ability to help your church make progress.

Perfect for Team and Volunteer Training

The churches that get the most out of CMU use a divide and conquer approach. They use the courses to help recruit, train, and empower their volunteers. Most pastors don’t know how to build a marketing system let alone have time to train teams on how to do it.

Bonus Courses

When you enroll in Church Marketing University, you’ll also get access to some bonus courses. These include the Church Hero Live Streaming Course and a Video Editing Course. Just these bonuses alone are valued at over $497!

Generosity Course

The biggest objection we hear from churches is that CMU is a big investment. So we went ahead and included a full course on generosity. This course alone will pay back your investment many times over.

Downloadable Resources

There is over $2500 worth of downloads inside the CMU courses. Your team will get access to artwork files, spreadsheets, communication templates, printable pieces, email starters, checklists, tracking tools, e-books, articles, and so much more.

Private Facebook Community

CMU churches get access to the CMU Members Only Facebook Group. This community alone is worth the enrollment price. We do exclusive live consulting and real- time coaching throughout the year.

Unlimited Q&A

Every course allows your team to ask questions. We even have a Q&A Course where we take some of the most popular questions and do a case study. It’s like a year round conference where you always have access to the speakers!

2-Year Access to All Content and Updates

Your entire team will receive one year of access to all Church Marketing University courses. This includes any courses, episodes, or downloads we release along the way.

eye with blue background

6 Videos | 8 Resources

1. Overview

Getting Started with CMU

Ryan Wakefield
Church Marketing University
route with a blue background, for Church Marketing University's Bootcamp Course

7 Videos | 3 Resources

2. Bootcamp

Church Marketing Bootcamp

Ryan Wakefield
Church Marketing University
Person holding a flag, for Church Marketing University's Lead Pastor Course

6 Videos | 1 Resources

3. Lead Pastors

What Senior Leaders Need to Know

survey box graphic for CMU's Guest Experience Course

13 Videos | 15 Resources

4. Guest Experience

Getting Ready For Your Guests

6 Videos | 6 Resources

5. Reviews

Getting Great Reviews

Ryan Wakefield
Church Marketing University
camera on a blue background

8 Videos | 8 Resources

6. Photography

Your Secret Weapon

magnifying glass on a blue background

13 Videos | 19 Resources

7. Search Engines

Search Engine Optimizaiton

Conversation bubbles on a blue background

16 Videos | 2 Resources

8. Question & Answer

Your Questions Answered

Ryan Wakefield
Church Marketing University
Envelope on a blue background

7 Videos | 7 Resources

9. Email

Creating A System That Works

Sticker with mountains on a blue background

8 Videos | 7 Resources

10. Branding

Compelling and Consistent

Hashtag and heart on a blue background

19 Videos | 7 Resources

11. Social Media

Reaching People Where They Are

Outline of a web page with a blue background

7 Videos | 1 Resources

12. Website

Setting Up Your Visitor Pipeline

Paper with mountains stuck on a wall, with a blue background

10 Videos | 9 Resources

13. Communications

Traditional Advertising Channels

speech bubble coming out of a phone

7 Videos | 2 Resources

14. Text

The Most Effective Way to Connect

play symbol on a blue background

7 Videos | 5 Resources

15. Video

Harnessing The Power Of Video

Ryan Wakefield
Church Marketing University
party confetti emoji on a blue background

6 Videos | 6 Resources

16. Big Events

Event Marketing on Steriods

helping churches go from big event to big impact

10 Videos | 12 Resources

Private: 17. Rethinking Easter

From Big Event to Big Impact

14 Videos | 8 Resources

19. Launching

Let's Start Something New

Ryan Wakefield
Church Marketing University

16 Videos | 1 Resources

20. Facebook Ads

Learn How To Reach More People

5 Videos | 2 Resources

21. Marketing Management

Leading The Way With Metrics

Ryan Wakefield
Church Marketing University

5 Videos | 3 Resources

22. Marketing Breakthrough

Becoming Even More Effective

8 Videos | 4 Resources

23. Outreach

Building Bridges To Your Community

10 Videos | 3 Resources

24. Volunteers

Build A Great Team

18 Videos | 5 Resources

25. Google Grant

Nonprofit Advertising

10 Videos | 3 Resources

26. Instagram

One Of The Hottest New Social Platforms

Church Marketing Copywriting Course

10 Videos | 1 Resources

27. Copywriting

Improve Everything You Communicate

Wes Gay

12 Videos | 4 Resources

28. Facebook Groups

Build a Powerful Social Community

11 Videos | 4 Resources

29. Plan A Visit

Turn Online Visitors Into In Person Attenders

7 Videos | 13 Resources

30. Follow Up

Connecting people to Jesus and His church

Ryan Keller
Church on a Mission

8 Videos | 1 Resources

31. Mindset

Don’t let your limiting beliefs keep you from your God-given dream!

Thursday, March 11th at 11:59 PM Central Time


Enrollment Is Only Open For A Limited Time!

The registration period will be closing on Thursday, March 11th.

We do this so that we can cater to all the new members coming through the program.

Don’t put this decision off! Once public enrollment closes, it won’t be available again for several more months.

Receive Even More Bonus Gifts When You Register Today!

Bonus 1


This is a great tool to use when planning out your church’s communications calendar. It has over 100 different ways most churches communicate with their internal and external audiences. This tool makes sure you don’t miss any opportunity. It also helps you visualize and understand the big picture — how all your individual communications can work together

Bonus 2


A complete set of downloads and templates for marketing your church. Every time we talk about something in one of our modules, we aren’t simply going to talk about it. We decided we wanted to make templates for you so you can literally plug in your logo and photography and you’re off and running. Direct mail pieces, invite cards, posters, door hangers, brochures, Facebook Ad templates, and more!

Bonus 3


Discover ideas and insights to start increasing the level of generosity in your church. Applying the principles taught in this video series will not only help you pay for your Church Marketing University investment, but it will also set your church up for healthy growth for years to come.

Total Value: $3,074 in Extra Bonuses For Signing Up Today. Plus…

Church Marketing University Lifetime AccessGET 2-YEAR ACCESS

By joining today you will have 2 years of access to CMU. Every update. Every new video. Every new download. You’ll have access to all of those, which will keep you relevant ALL the time. Open Enrollment is when we offer CMU at 67% off! So if you are on the fence NOW is the time to enroll. You get twice the access at half the cost.

JOIN NOW with our special 67% off pricing through March 11th!

Enroll Now

What Is My Investment To Join Church Marketing University?

You can enroll in Church Marketing University for a one-time investment of only ($2997 retail) $997…

(67% Savings!)

— OR —

Try a 12-Month Payment Plan!

One-Time Payment


Enroll Now

12-Month Payment Plan


Enroll Now

Wondering if it's worth the investment?

Church Marketing University comes with a 30-day "free look" money-back guarantee. If you invest in this course and don't agree that it's worth every penny, just send us an email. We will promptly refund your money. No questions asked. No hassle.

Click Here to Add to Cart now >>


1. Marketing feels very “business-like”. Should a church really be thinking about marketing?

We believe church is about the greatest “business” on the planet and our mission to reach spiritually lost people is the greatest thing in the world to market. Many churches are already using marketing tools such as Facebook, a website, email, etc., however, they may not be using these things effectively.

It is important to look at the definition of marketing. Marketing is not a gimmick, but rather communicating who God is, and who we are as the church, to people where they are at. As we seek to reach our culture, it is important we use the tools they are now using.

2. Does signing up for Church Marketing University as a church allow anyone in the church to utilize it? Will you be able to share one account or add more under your account?

Yes. Each church will be provided with one login that may be shared with those you designate in your church.

Church Marketing University has a large amount of content and we encourage you to invite board members, lay leaders, etc. to work through the content to help your church grow. The goal as the modules are worked through is to help people understand the different elements – social media, website, branding, etc. – the right way.

As you build your key team to work through these modules, we encourage you to consider those who may have certain gifts in the different module topics and view the content as a way of investing in them to have the tools for life.

3. Would you consider offering individual modules if one cannot afford for the complete training?

We believe churches are best served if they work through every single module, so we currently do not offer individual courses. We want you to develop the entire system that will work for your church and this is best done by working through all modules for your church.

4. Does Church Marketing University offer a forum for asking questions? 

In Church Marketing University, there is a Q&A module dedicated to place your questions and receive feedback. Also, there is a comments section in each module that serves as an area to “raise your hand” and ask questions specific to the module.

5. I am very busy and cannot dedicate time to go through the modules until later. Can I go through Church Marketing University at my own pace? 

Church Marketing University is on-demand and allows you to go at your own pace based on your schedule.

Our recommendation is to delegate as many of the modules as possible on the front end to key team members. For example, if you have a staff member or lay leader who helps send out emails, have them work through the email module.

For some Lead Pastors, it may be helpful to establish a point person to work through the modules and report back to you highlights of the modules and information on which modules would be helpful for you to work through.

Also, while there is no set schedule for completing the modules, there will be a cohort group moving through the content together during this launch, so we do expect there will be interaction with one another.

6. How long do I have to work through the materials? Is access only available for a limited time?

At this time, we are offering 1-year access for all courses. This may change down the road.

Church Marketing University is video coaching and allows you to move at your own pace. You are able to modify your interaction based on your learning style. Some churches may work through the content in 4-6 months; however, some will find it is about 12 months to methodically work through the courses.

As you begin to work through the content, you will find there is some “low-hanging fruit” to take immediate action on. Other modules will require more time investment.

With the 1-year access, you will be granted free access to any new videos added to the modules as social media, Google, etc. make updates and changes to their offerings.

7. Are there specific descriptions of each course available?

The Courses Page explanation of what they cover. Most courses will average 8-10 videos of content and 3-10 downloadable resources. In each course we try to include a guest prsenter.

8. What templates are available for download and what is the Marketing Matrix?

There are downloads made available in each module. These downloads are things that we have developed along the way, and we provide for you full access to utilize them. This includes design files for things such as direct mailers, door hangers, postcards, etc. We provide as much as we can to you for you to put your logo, brand, etc. on to share. Also, if there are resource that you would like, let us know and we will work to find the template to provide for you. Our hope is to provide content to you that can be built out to save you as much time as possible.

The Marketing Matrix is our tool that we developed to help show all the different ways you can communicate to your community and church. This Excel file helps you think through all the various avenues to communicate and help build out a plan to establish a clear big picture on how your church can synergize, connect the dots, and help things not slip through the cracks.

9. Is this a one-time fee or annual? What language should we use to convince this is a worth the investment, and are there any payment plans? 

CMU is one-time purchase. There are presently payment options as well. For more information on pricing, visit churchmarketinguniversity.com/pricing

The pricing structure is designed to fit within the cash flow of the church. We view this as an investment of the church and we designed the program so you can move forward very quickly with your initial investment.

We have had many years of working with church budgets. When developing church budgets, a common tactic is to look at the per-capita revenue per church member. For most churches, regardless of size, each person’s per-capita revenue is $2000 annually. Even if we look at the low end – $1000 annually, it is clear to see if the investment in Church Marketing University results in gaining one new person to the church, you are already ahead.

It is recommended most businesses spend 3-10% of their annual budget on marketing. We found through our Church Marketing Strength Assessment that declining churches are not spending anything on marketing. On the other hand, churches that are doing well spend money on marketing – and they have money because they are growing. You have to spend money for growth to happen. Make the investment and you will be amazed at what the Lord can do.

10. Are the Church Marketing University courses accredited? 

At this time, no. We would like to get there at some point and are looking at some options down the road.

11. Does Church Marketing University cover what to do after a first-time guest arrives?

Yes. We have an entire module dedicated to the guest experience. We take you from how to get people to your church, how to make sure they have a great experience once they attend, and how to get them to come back.

We understand you have great marketing, yet if the visitor has an awful experience, it is not the best for you. We teach you how you create wow moments, best practices in hospitality, how to encourage people to fill out your connect cards, and how to follow-up with visitors so they come back.

12. Do we have access to the downloads immediately? 

Yes, the downloads are immediately available.

Some of the more advanced modules will open up as you go along. The courses build on one another, and we structured the courses in such a way so as to not “throw you in the deep end at once.”

13. How many of the courses are ideas that will call on you to spend money in the area or how many modules have ideas that can be implemented without additional cost?

Most courses cover elements you can do that will not cost you money. It is important you do not get bogged down with the thinking that this isn’t happening because you don’t have money. Some modules will cost you in terms of leadership and time investment. Others will include some elements where you will want to invest money, and we tell you how to do it so you won’t waste money. We cover the whole spectrum, and there are many things you can do for little to no money.

14. I have noticed there are churches that pour thousands of dollars in missions, yet are hesitant to invest money in reaching souls at home. What are your thoughts?

Investing in missions is critically important. Yet, there are also people right outside your door where investing in them can make all the difference for them.

We encourage you to think of this as a digital missions trip to invest in the people of your city and the culture. When you do this, you will see people come to your church, and come to know Christ. We hear stories all the time of how the Lord works through things like door hangers, direct mailers, a random website search, etc. Our heart is to use any tool God will give us, and take advantage of it to see people come to know Him. Don’t be afraid to be aggressive in reaching people. The people of the church and community will respond.

15. We need to speak with our board to secure funding or we cannot afford the investment at this time. Is there anything we can do to help make this happen?

If you have questions or concerns, please make contact us and we will do everything we can for those who want to do the hard work to help them out. On the Pricing Page we have videos that you can send to your leadership, board, or finance committee.

16. Are the videos on-demand by video or online events?

All videos are on-demand. There may be online events, such as Facebook live, as a bonus as part of the modules, but the bulk of the courses are on-demand.

17. What is the timeline?

Enrollment is open for a limited time. We open enrollment twice a year. Once in the Spring and once in the Fall. During the open enrollment windows you can get a special price and extra bonuses.

Click Here to Add to Cart now >>

Pin It on Pinterest